Importance of Blog Design for Traffic & Readership

Blogs have increased popularity over this past months.  Many people have started to create their personal blogs to express their thoughts and feelings.  Internet companies have also started their blogs to inform consumers on the latest product news and reviews.

Many people spend time reading blogs.  People read their friend’s blogs, their favorite author’s blogs, blogs on topics that they are interested in, and blogs on product reviews.

Why Blog Design is Important ?

With the increasing popularity of blogging, it is even feared that people rely on blogs to get the latest news. When you have increased traffic on your blog, you should try to keep you visitors coming back and recommending your blog to friends and colleagues.

Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.

Customize the Header Banner

The banner usually has the most generic designs that are common to the blogs from a blogging company or service. You can personalize the banner by having a graphic with the dimensions of the banner. 

You can also edit the graphic so that it will also include the title of your blog.

Right : An Example from the Hills Blog

Personalizing photos

Of course, most of the photos that you will be posting will be your own.  However, if you don’t customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page.  Adding photo borders can help the photo stand out from the page. 

It can also add to the design of your blog.  You can choose a standard border or you can also create your own border which can be associated with your blog’s templates.

Add a favicon

Don’t you think sites with icons on the address bar before the website’s URL are cool?  Many people do.  These favicons add a professional look to the URL. 

There are sites that offer free blog templates, layouts, backgrounds, textures and skins and pre Embedded Favicons. You can make use of these so your blog will not look generic like most of the blogs.

Include RSS feeds

This is a cool way to inform people with newsreaders about your blog headlines. 

Audio Podcasts & Videos makes your blog more personal. Not only does audio personalizes the blog; it can also keep your visitors coming back.  You can try having streaming video tutorials, mp3 file or playlists loading with your blog.

Advertisements

If you have signed-up with Google AdSense, which I am sure you would like to do, make sure that the adsense ads are conveniently placed that these will not hinder your readers’ ease in accessing the information on your blog.

Try using these tips and you can definitely increase and retain traffic on your blog.

PS: This is a Guest Post by JayPee. You can also submit posts here.

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